Natalie Doyle Oldfield -The Secret to Growing Customer Loyalty and Revenue: Trust
Learning how customers decide to buy, how they choose and how they become loyal. Natalie demonstrates how trust in your business creates customer loyalty and revenue. She inspires the audience to create action plans that enable the entire company to contribute to building customer trust. Audiences finish with practical how-to’s and are motivated to execute ideas to improve business performance.
Using case studies, participants will learn:
• the science behind how customers determine to buy
• to apply the Building Trust Model to drive customer loyalty
• how to identify steps to build, strengthen customer loyalty.
BIO:
Natalie Doyle Oldfield is a trust authority, client growth strategist and speaker who works with companies to increase revenue and deepen customer loyalty. A former Chief Marketing Officer, she is the author of Building Trust with your Customers, creator of Becoming a Trusted Advisor and creator of the Client Trust Index™. Known as a passionate and energetic speaker, she has presented to audiences throughout North America, Europe and Asia. Natalie has worked in marketing communications and sales in multinational companies for over 20 years. Her experience working with a variety of companies drew her to the conclusion that trust is the most important asset a business can protect. That conclusion prompted her extensive study in the field of her graduate degree, How Organizations Build and Evaluate Trust with their External Stakeholders. After years of research, Natalie created the Building Trust Model©, an online course called Becoming a Trusted Advisor and the Client Trust Index™ and the Stakeholder Trust Index™, proprietary business intelligence systems to measure client sentiment and customer experience. She conducts workshops and coaching sessions, and works with organizations to increase sales, grow their business and strengthen customer loyalty. Sessions offer strategies and practical tools to improve relationships, customer experiences and the bottom line. Natalie has been a part time faculty member in the Communications and Public Relations department at Mount Saint Vincent University, and in the School of Business at the Nova Scotia Community College. She holds a Bachelor of Arts, Certificate in Management (Georgia Institute of Technology), Bachelor of Public Relations, and Masters in Public Relations and Communications.
Using case studies, participants will learn:
• the science behind how customers determine to buy
• to apply the Building Trust Model to drive customer loyalty
• how to identify steps to build, strengthen customer loyalty.
BIO:
Natalie Doyle Oldfield is a trust authority, client growth strategist and speaker who works with companies to increase revenue and deepen customer loyalty. A former Chief Marketing Officer, she is the author of Building Trust with your Customers, creator of Becoming a Trusted Advisor and creator of the Client Trust Index™. Known as a passionate and energetic speaker, she has presented to audiences throughout North America, Europe and Asia. Natalie has worked in marketing communications and sales in multinational companies for over 20 years. Her experience working with a variety of companies drew her to the conclusion that trust is the most important asset a business can protect. That conclusion prompted her extensive study in the field of her graduate degree, How Organizations Build and Evaluate Trust with their External Stakeholders. After years of research, Natalie created the Building Trust Model©, an online course called Becoming a Trusted Advisor and the Client Trust Index™ and the Stakeholder Trust Index™, proprietary business intelligence systems to measure client sentiment and customer experience. She conducts workshops and coaching sessions, and works with organizations to increase sales, grow their business and strengthen customer loyalty. Sessions offer strategies and practical tools to improve relationships, customer experiences and the bottom line. Natalie has been a part time faculty member in the Communications and Public Relations department at Mount Saint Vincent University, and in the School of Business at the Nova Scotia Community College. She holds a Bachelor of Arts, Certificate in Management (Georgia Institute of Technology), Bachelor of Public Relations, and Masters in Public Relations and Communications.
